Pricing

Plans that scale
with your research

From solo marketers with a single campaign to global agencies juggling dozens of brands — pay only for the research depth you need.

Starter

For marketers who want data behind every campaign decision.

$50 / seat · month
Start free trial
  • 2,000 credits / month
  • 1 listening agent
  • 1 project
  • All sources: RD, YT, X, Li, TT, IG
  • Webhooks
  • 300 mentions / research
Pro

For brands & agencies staying ahead of their market.

$150 / seat · month
Start free trial
  • 10,000 credits / month
  • 3 listening agents
  • 3 projects
  • MCP connectors
  • Custom date ranges
  • Multi-source researches
  • CSV export & audience research
Enterprise

For enterprise agencies serving global brands.

Custom
Talk to sales
  • Custom credit volume
  • Custom sources & agents
  • 10,000 mentions / research
  • Dedicated CSM
  • SSO, SCIM, security review
  • Custom contract & DPA
Trusted by marketing teams at
Northwind
Meridian & Co.
ALTA
/halcyon
Vantage
Paloma
Summit
dunebird.
Lumen
Peak Pulse
orbit_labs
Fieldnote

Compare every feature

Every credit, source, and connector side-by-side — no asterisks, no surprises.

Feature
Starter
For marketers who want data behind every campaign decision.
Pro
For brands & agencies staying ahead of their market.
Business
For teams managing 5+ projects with serious research needs.
Enterprise
For enterprise agencies serving global brands.
Monthly price $50 $150 $350 Custom
Yearly price $40 Save $120 $100 Save $600 $250 Save $1,200 Custom
Credits / month 2,000 10,000 50,000 Custom
Extra usage (add-ons) $0.025 / credit $0.02 / credit $0.015 / credit Custom
Sources Reddit YouTube X LinkedIn TikTok Instagram Reddit YouTube X LinkedIn TikTok Instagram Reddit YouTube X LinkedIn TikTok Instagram Custom
Listening agents 1 3 Unlimited Unlimited
Projects 1 3 Unlimited Unlimited
Webhooks
MCP connectors
Research depth
(mentions per research)
300 1,000 1,000 10,000
Custom date ranges
Multi-source researches
CSV data export
Audience research
API access
Custom agents
Seats 1 5 Unlimited Unlimited
People say

The tool gives us good insights into what the market says and thinks, on a scale that is almost impossible to do manually.

Hide and Seek
Erik Theelen
Co-founder, Hide and Seek

buzzabout delivers insights into how users and audiences talk about brands, products, and key topics — informing sharper communication and marketing strategies.

PIABO
Miriam Rönnau
Strategy Director, PIABO
FAQs

Everything you wanted to know about pricing

Clear answers on credits, billing, upgrades, and what happens when you run out.

Still on the fence? Talk to our team →
How representative is the data? What's the accuracy?
Our pattern-matching algorithm runs at 86–95% accuracy depending on the pattern type and sample size. Concrete patterns — pain points, explicit objections, product mentions — sit at the top of that range. Subtler patterns like narrative structures and emotional tones land a few points lower. Accuracy also improves with sample size: a run over 5,000 mentions is measurably more representative than one over 500. Every pattern is backed by sampled mentions you can click through, so the evidence is always auditable.
What counts as a credit?
One credit equals one mention retrieved, analyzed, and scored across any source. Audience-research runs are billed per mention returned, not per query — so you only pay for data that makes it into your results.
What happens when I run out of credits?
Listening agents and dashboards keep running; new research jobs pause until you top up or reset at the next billing cycle. You can buy add-on credit packs at your plan's per-credit rate — $0.025 on Starter, $0.02 on Pro, $0.015 on Business.
Do unused credits roll over?
No — credits reset each billing period. We designed plans so the included volume covers sustained use rather than stockpiling. If you consistently leave a big buffer, you're probably on the wrong plan and we'll happily help you downsize.
What's the difference between monthly and yearly?
Yearly saves roughly 20% across the board and is billed up-front once a year. Monthly is pay-as-you-go with no commitment — cancel any time from the billing page and you'll retain access through the end of the current period.
Can I upgrade, downgrade, or change plans mid-cycle?
Yes. Upgrades take effect immediately with a prorated charge for the remainder of the period, and we top up your credit balance to match the new plan. Downgrades apply at the start of your next billing cycle so you don't lose credits you've already paid for.
Is there a free trial?
Yes — 14 days of Pro, with 2,000 credits to spend. If you don't convert we'll gracefully downgrade you to a read-only view so your dashboards don't disappear.
Which sources can I actually listen to?
All paid plans include Reddit, YouTube, X, LinkedIn, TikTok, and Instagram. Enterprise customers can add private channels — review sites, forums, Discord servers, customer call transcripts, and more — via our data ingestion team.
What's the difference between Pro and Business?
Business unlocks unlimited projects and listening agents, gets you API access, and reduces the per-credit overage rate. It's the plan most agencies and in-house research teams land on once they're running more than a handful of concurrent briefs.
Do you offer a non-profit or academic discount?
Yes — 30% off any paid plan for verified non-profits and academic institutions. Write to us at hello@buzzabout with your institution email and we'll get you set up.
What's included in Enterprise?
Everything in Business plus custom sources, custom listening agents, a dedicated customer success manager, SSO / SCIM, a security review pack (SOC 2 report, DPA, sub-processor list), custom contract terms, and invoicing in your preferred currency.
Is my data private & secure?
Yes. Your projects, lists, and custom agents are never used to train our models or shared across workspaces. We're SOC 2 Type II and GDPR compliant, with data stored in EU or US regions at your choice.
What kind of support do I get?
Email support within one business day on every plan, in-app chat on Pro and above, and a dedicated CSM + Slack channel on Enterprise. Our support team is staffed by people who've actually done this work, not a generic help desk.